Wild Atlantic Way // Website
In partnership with Fáilte Ireland, Simply Zesty have designed and developed the official online home of what will be one of the biggest talking point in Irish tourism – the Wild Atlantic Way. As a place of untamed beauty and unforgettable experiences, we wanted to translate this truth to the online experience – delivering a truly unexpected and engaging adventure.
A fully responsive website that challenges convention in three ways – allowing for genuine new discovery, full itinerary route planning and the sharing of user (or rather, ‘adventurer’) generated content. I was the creative lead on the the tender and was delighted to win and launch the website in 2015.
